Celebrating Our Dignity in Care Award – From Regional Success to National Recognition

At Home Instead Charnwood, we are proud to place dignity at the heart of everything we do. In 2024, our unwavering commitment to providing exceptional, person-centred care was recognised when we won the Dignity in Care Award at the Great British Care Awards – Regional Finals. Now, in 2025, we are honoured to once again be in the running for this prestigious award at the National Great British Care Awards, taking place on Friday, 14th March.

Why Dignity in Care Matters

Dignity in care is more than just a principle—it is the foundation of compassionate and respectful support for older adults. It ensures that every individual is treated with kindness, respect, and independence, no matter their needs or circumstances. True dignity in care means listening to each person’s voice, valuing their choices, and supporting their autonomy so they can live life on their own terms.

How Home Instead Champions Dignity in Care

At Home Instead Charnwood, we believe that outstanding care is about more than just meeting physical needs—it’s about fostering trust, preserving independence, and creating meaningful relationships. Our approach includes:

  • Personalised Care – Every client is treated as an individual, with care plans tailored to their unique preferences, routines, and values.
  • Continuity & Familiarity – We match clients with Care Professionals who truly understand them, building long-lasting connections.
  • Empowering Independence – We support our clients to maintain as much control over their daily lives as possible.
  • Compassionate Training – Our Care Professionals receive expert training not only in practical care but also in promoting dignity, empathy, and respect.

Looking Ahead to the National Awards

Being nominated for the Dignity in Care Award on a national level is an incredible honour. It reflects the passion and dedication of our entire team, who go above and beyond to make a real difference in people’s lives. Regardless of the outcome, we remain committed to setting the gold standard for dignified, compassionate home care.

We are incredibly proud of this achievement and can’t wait to represent Home Instead Charnwood at the Great British Care Awards National Finals. Wish us luck as we continue to advocate for the highest standards of dignity in care!