There are Home Instead franchises across 12 countries internationally, with over 1,800 franchises worldwide. This provides an annual revenue of approximately $3.1 billion across the business. High quality care is provided by over 100,000 Care Professionals to 120,000 seniors per day.
Across the UK we are providing care in 240 territories, with the majority being in England, there are 14 franchises in Scotland, 5 in Wales and 3 in Northern Ireland. 16,000 clients are being supported throughout the UK, by 11,000 Care Professionals. The UK franchise annual revenues have seen plenty of growth since its founding, with network turnover in 2021 reaching approximately £240,000,000.
Home Instead franchises are operated from an office, ideally located in your territory, with a good road network and car parking. From here the business will be well situated and be prepared for future growth.
The owner of the franchise is often responsible for the business operations, while a Care Manager will be recruited to be responsible for the care operations. As the business/revenue grows, the staffing levels will increase, with more roles required to carry out operations.
We offer a wide range of services for our clients,
We are a premium brand; therefore, we price ourselves in the top quartile or the top percent of the market. This allows us to pay and attract skilled Care Professionals to carry out care work in each territory. It also enables investment into the business, which then delivers on the premium brand. Extensive pricing research has already been carried out by HI UK, and we will provide support in deciding the right price point for your territory.
When choosing to run a franchise you do not necessarily have to operate in the territory where you live, in fact some owners run franchises in multiple territories. Each territory covers a minimum of 25,000 people over 65 to ensure your franchise is sustainable and can support growth. The current average package size for care is £1000, meaning if you are aiming for annual revenues of around £2 million, you would require a monthly revenue of £166,000. Based on this you would need, on average, 166 clients for your franchise.
Our Franchise agreements have been written by a franchise industry leading lawyer and offer a 5-year term with rights to renew after this period. From years four onwards the minimum performance rule will be in effect regarding the business.
Home Instead are a full member of The British Franchise Association (BFA). This is the only voluntary self-regulatory body for the UK franchise industry, with a standards-based approach to membership. Its aim is to promote ethical franchising practice in the UK and help the industry develop credibility, influence, and favourable circumstance for growth. Currently Ruth Brown (Business Development Director) sits on the board.
Home Instead continue to set the highest standards in everything we do, and our commitment to providing high quality senior care services has led to our offices and staff receiving national recognition in the UK. We are proud to have won several awards marking us as an outstanding care services provider and a fantastic place to work.
We conduct an annual survey using WorkBuzz, benchmarked against other franchisors. We use the information we receive to improve our services and support to our franchisees. 92% of our franchisees completed the survey in 2020 where we received five-star franchisee satisfaction. These surveys help drive our initiatives for the following year.