The latest episode of our Talk Franchise podcast is now live!
In this episode Home Instead’s Director of Brand and Marketing Lee Chapman joins us to discuss the importance of brand for a franchise network, how franchisees are supported to build their brand in a territory, and ultimately how this drives a successful business.
From how to maintain a brand on a national and local level, to how it works within a franchise structure, Lee shares his insight that will benefit franchisors and franchisees alike.
Watch the full episode on our YouTube channel here:
https://youtu.be/-5Y3fT9CX0g
Also available on audio platforms such as Spotify here:
https://tinyurl.com/mrxtajjd